{"id":6720,"date":"2013-04-05T12:43:34","date_gmt":"2013-04-05T10:43:34","guid":{"rendered":"http:\/\/smxmuenchen.de\/?page_id=6720"},"modified":"2015-06-24T10:52:30","modified_gmt":"2015-06-24T08:52:30","slug":"referenten","status":"publish","type":"page","link":"https:\/\/smxmuenchen.risingmedia.eu\/en\/muenchen2014\/referenten\/","title":{"rendered":"Referenten"},"content":{"rendered":"

<\/p>\n

Speakers<\/h1>\n

SMX Munich 
March 25-26, 2014 – ICM \u2013 International Congress Center Munich<\/h2>\n
\"Zineb
Zineb Ait Bahajji<\/h5>

Program Manager<\/p>

\"Google\"<\/p>

<\/div>

<\/a><\/a><\/a><\/p>

Zineb is a Program Manager at Google, based in Zurich, Switzerland. Since joining Google in 2013 as a Webmaster Trends Analyst, she has worked with many teams in Search, such as the Search Console team, Search Quality, Voice Search, and Conversational Search. She\u2019s been with the Google Assistant team since 2015 and helped launch the first version of the Google Assistant in 2016.<\/p>\r\n

Prior to joining Google, Zineb studied International Affairs and Political Communications in Paris, but soon discovered a passion for the web, and decided to work as a web consultant for big automotive companies in France. During her free time, she enjoys spending time with her family in Zurich and traveling around Europe.<\/p><\/div><\/div>

<\/div><\/div>
\"Sepita
Sepita Ansari<\/h5>

CEO<\/p>

\"Catbird<\/p>

<\/div>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Klaus
Klaus Arent<\/h5>

<\/p>

UNITO Versand <\/p>

<\/a><\/a><\/a><\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Andy
Andy Atkins-Kr\u00fcger<\/h5>

CEO<\/p>

\"Webcertain\"<\/p>

<\/div>

<\/p>

Andy Atkins-Kr\u00fcger is the CEO of WebCertain Group, an international web marketing agency which brings together native speakers from countries around the world to provide a centralized hub for clients. It is one of the only agencies to focus solely on international projects and covers over 44 languages in-house.<\/p>

Andy contributes regularly to publications and blogs on international search. He writes regular of blog.webcertain.com. He also speaks regularly at conferences around the world including SMX, SES, Eye for Travel, Click Asia Summit and PubCon. In addition,Andy is the Chair of the International Search Summit.<\/p><\/div><\/div>

<\/div><\/div>
\"Prof.
Prof. Dr. Tobias Aubele<\/h5>

Professor of E-Commerce<\/p>

\"Hochschule<\/p>

<\/div>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Walter
Walter Bittdorfer<\/h5>

<\/p>

Modellsport Schweighofer GmbH<\/p>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Jan-Willem
Jan-Willem Bobbink<\/h5>

Freelance Consultant<\/p>

<\/p>

<\/a><\/a><\/a><\/p>

Jan-Willem Bobbink got addicted with online marketing in 2004, since he build his first international webshop when he was 16. He is currently working as Freelance SEO for global clients and is ambassador for Majestic. His blog can be found at Notprovided.eu<\/a>.<\/p>\r\n

During the years he has developed extensive knowledge of performance marketing by building multiple affiliate marketing concepts. In 2011, after several years of working alone, he then decided to make the next step in his career: utilizing his SEO knowledge for the bigger players in the market. He has been a speaker at several international events.<\/p>\r\n

Currently he is responsible for international visibility campaigns for a broad range of clients. He helps clients with developing sustainable SEO and link building strategies, solving algorithmic Panda & Penguin devaluations, manual penalties and support introduction in foreign markets. Technical experience with websites with more than 50 million pages, optimized domains for Baidu & Yandex and have realised internationalised & scalable link building campaigns. Projects have taken place in all kinds of niches, with a focus on E-commerce, travel, gambling and finance.<\/p>\r\n

Jan-Willem is a speaker at several (inter)national events like Race Expo Moscow, SiGMA Malta, SMX Munich, Performance Marketing Insights Berlin, A4U Expo, SEOCampixx, BrightonSEO & Search Marketing Thursdays.<\/p><\/div><\/div>

<\/div><\/div>
\"Andreas
Andreas H. Bock<\/h5>

<\/p>

St.Gallen Institute GmbH <\/p>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Erik
Erik Bodes<\/h5>

<\/p>

Vorwerk Kobold<\/p>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Anthony
Anthony Chavez<\/h5>

Senior Product Manager<\/p>

\"Google\"<\/p>

<\/div>

<\/p>

Anthony Chavez is a Senior Product Manager at Google working to make DoubleClick Search the best search management platform for large advertisers. Previously he worked on Google Webmaster Tools launching features to help webmasters improve their sites for search. Before joining Google in 2011, Anthony worked at Microsoft for 15 years where he led program management and engineering teams for a wide range of projects including cloud services, enterprise security, and software distribution. Anthony holds bachelor's and master's degrees in Computer Science from the Massachusetts Institute of Technology.<\/div><\/div>
<\/div><\/div>
\"Tim
Tim Cole<\/h5>

<\/p>

<\/p>

<\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"James
James Cornwall<\/h5>

Digital Analytics Manager<\/p>

Shell<\/p>

<\/a><\/p>

As Digital Analytics Manager for Shell, James is responsible for Shells global digital measurement and optimisation efforts worldwide.\r\nIn His role he is leading the measurement strategy and analytics implimentation to drive content strategy, engagement and conversions across 63 different markets\r\nPrior to joining Shell in August 2012, James served as head of analytics at \r\n4Ps Marketing. At 4Ps, James helped optimise digtial performance for brands such as Liberty, Selfridges, Kaplan, Lindt, Uniqlo and Office Shoes. \r\nHe is a keen hockey player and enjoys martial arts!\r\n<\/div><\/div>
<\/div><\/div>
\"Dan
Dan Croxen<\/h5>

CEO<\/p>

AWA Digital<\/p>

<\/p>

Dan Croxen-John, CEO of AWA digital, is\u00a0a\u00a0recognised expert in multichannel conversion rate optimization.\u00a0\u00a0Prior to founding\u00a0AWA digital in 2009, Dan was CEO of several successful multichannel retailers. In 2011, Dan\u2019s contribution to web analytics and digital optimization was recognised when he was elected\u00a0as\u00a0a Fellow of the Institute of Direct Marketing. Dan is also in demand as a speaker and\u00a0committee member, including the Examination Committee of the Digital Analytics Association and the Board\u00a0of CatEx Direct Commerce Association, the trade body for European ecommerce retailers.\u00a0His particular interest is understanding how\u00a0customers from different cultures\u00a0buy online and how to optimize conversion rates\u00a0across varied\u00a0national audiences. AWA digital\u00a0is one of the fastest-growing multilingual\u00a0CRO\u00a0agencies working with\u00a0companies\u00a0such as\u00a0Kitbag, Crew Clothing and Dune.\r\n<\/div><\/div>
<\/div><\/div>
\"Justin
Justin Cutroni<\/h5>

Consultant, Author, and Analytics Advocate<\/p>

\"Google\"<\/p>

<\/div>

<\/a><\/a><\/a><\/p>

Justin is a consultant, author, and the Analytics Evangelist for Google. Some of Justin's former clients include Toyota, Sony Music, Universal Music, the National Hockey League, Wells Fargo, and HomeAway. In his current role at Google, Justin leads the analytics education team. This team creates various learning experiences, like the Google Analytics Help Center and Analytics Academy, Google's massive, online analytics course.\r\n\r\nHe publishes the blog Analytics Talk<\/a> and has authored or co-authored three books: Google Analytics<\/em> (O'Reilly, 2007), Performance Marketing with Google Analytics<\/em> (Wiley 2010) and Google Analytics, 2nd Ed. (O'Reilly, 2010). His next edition of Google Analytics<\/em> is scheduled to be published in March 2015.\r\n\r\nIn recognition of his outstanding role in the analytics community, Justin was voted Most Influential Industry Contributor by the Digital Analytics Association in 2014.\r\n<\/div><\/div>
<\/div><\/div>
\"Alistair
Alistair Dent<\/h5>

Founder<\/p>

\"Mismi\"<\/p>

<\/div>

<\/a><\/p>

Alistair Dent is the founder of Mismi, the world's first specialist Amazon Marketing Services agency. Alistair speaks regularly at conferences like Search Marketing Expo, Search Engine Strategies, Google Firestarters and more, and writes about digital and search for publications like Marketing Land, Search Engine Land and Search Engine Watch.<\/p><\/div><\/div>

<\/div><\/div>
\"Alex
Alex Emberey<\/h5>

CEO & Co-Founder<\/p>

Ladder Digital<\/p>

<\/p>

Alex is CEO & Co-Founder @ Ladder Digital, the rapid growth agency combining creative thinking (or ’zags’) with lean analytics and marketing principles to help businesses in Europe and the US really put their foot on the gas. Currently his analytics work is squarely focused on creating frameworks for fast, iterative and positive decision-making - and teaching others to do the same. However as former EU Head of Digital at the world’s biggest specialist fashion eCommerce aggregator (with over 15 million searchable SKUs on each site) he also possesses a strong background in search and behavioural analytics at scale, a track record of driving through data-driven businesses cases and some interesting theories on building analytics functions. Alex is an obsessive optimiser, analyst blog fan boy and formerly both a Publicis Groupe Group brand strategist and Social Media lead for a major world travel player - and is very much looking forward to bouncing ideas backwards and forwards with you!<\/div><\/div>
<\/div><\/div>
\"Pascal
Pascal Fantou<\/h5>

Global Digital Growth & Strategy<\/p>

\"Miele<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

Pascal leads the strategy, research & development department of Miele X, the digital hub of the iconic brand Miele. <\/p>\r\n

Educated in computer science, marketing, philosophy and coaching he has startet his digital career in the early nineties. His employed and freelance jobs spread across PR and design agencies, FOCUS Online (Hubert Burda Media), FriendScout24 (Deutsche Telekom), BMW, AOK, Daimler Benz, Google, SAP and others. Entrepreneurial experience by building up, sometimes failing and sometimes scaling different digital businesses operating in up to 72 countries.<\/p>\r\n

Pascal is driven by curiosity in a broad range of topics around digital business. He is a famous challenger of bullshit-bingo. <\/p>\r\n

Speaking since 20 years at international conferences about data & analytics, performance marketing, strategy and business development. He has built the digital marketing academy q48.de<\/a> and currently hosts a LinkeIn\/Youtube\/Twitch Show (in German) about the future of eCommerce.<\/p><\/div><\/div>

<\/div><\/div>
\"Jens
Jens Fauldrath<\/h5>

Founder and CEO<\/p>

\"get:traction<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

Jens Fauldrath is founder and managing director of get:traction GmbH<\/a>. He supports his clients in the development, implementation and realisation of their SEO strategy. Prior to that, he managed takevalue Consulting GmbH from 2012-2016. From 2008 to 2012 he also built up and led the SEO team of Deutsche Telekom AG P&I. Jens is a lecturer in search engine marketing at Darmstadt University of Applied Sciences and a member of the SEO expert advisory board and the executive board of the BVDW's Search focus group. He also runs the German podcast network for online marketing podcasts, www.termfrequenz.de<\/a> There he moderates the podcast SEO House on current topics in strategic SEO.<\/p><\/div><\/div>

<\/div><\/div>
\"Michael
Michael Felis<\/h5>

<\/p>

\"GermanPersonnel\"<\/p>

<\/div>

<\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Prof.
Prof. Dr. Mario Fischer<\/h5>

Publisher<\/p>

\"website<\/a><\/p>

<\/div>

<\/a><\/a><\/p>

Prof. Dr. Mario Fischer has been teaching and researching at the University of Applied Sciences W\u00fcrzburg in the Faculty of Computer Science & Business Informatics since 1998. Through the tms institute in Nuremberg, he advises large and medium-sized companies in many industries on all e-commerce topics, especially SEO, SEA, usability and conversion optimization. In 1995, he founded the software company tms development GmbH.<\/p>\r\n

Fischer is represented on numerous expert panels and is known for his numerous practical presentations, seminars, conferences and publications. His latest book \"Website Boosting\" was also published in Spain and India, has been at the top of the relevant specialist bestseller lists for years and, with well over 20,000 copies, is probably one of the best-selling specialist books in the web sector. The blog for the book can be found at www.website-boosting.de\/blog<\/a>. In 2009 Mario Fischer<\/a> was elected SEO of the year.<\/p>\r\n

Since 2010, he has also been publisher and editor-in-chief of Websiteboosting<\/a> magazine.<\/p><\/div><\/div>

<\/div><\/div>
\"Stefan
Stefan Fischerl\u00e4nder<\/h5>

SEO-Consultant and Developer<\/p>

\"\"<\/p>

<\/div>

<\/a><\/a><\/p>

For already twenty years Stefan Fischl\u00e4nder has been advising clients with a focus in technical and strategic SEO. The graduated physicist founded together with partners from the publishing industry the German web search engine Neomo in 2004, which has been sold at the end of 2007. With his many years of theoretical background and his practical experience, he now supports the SEO tool TermLabs.io as a tech-evangelist and is a consultant for the digital agency Gipfelstolz in Passau, which he co-founded in 2010. He worked for several well-known companies, such as the Heinrich Bauer Verlag, the Yellow Pages and the soccer portal fupa.net. Stefan also speaks regularly at German SEO conferences and publishes articles in renowned specialist media. https:\/\/fischerlaender.de\/<\/a><\/p><\/div><\/div>

<\/div><\/div>
\"Rand
Rand Fishkin<\/h5>

Founder<\/p>

\"SparkToro\"<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

Rand dropped out of the University of Washington in 2000 to work full-time at his mother\u2019s small business marketing firm as a web designer. In 2004, he created the SEOmoz blog, which, over the next decade, became the world\u2019s most popular community and content resource for search marketers. In 2007, Rand became CEO of SEOmoz, Inc (now called Moz), the software company he co-founded with his mom based on the blog\u2019s success. That same year, he proposed to his longtime girlfriend, Geraldine DeRuiter, with a TV commercial that received widespread publicity (and, later, an awkward appearance on the Oprah Winfrey show<\/a>). The two married in 2008 in a move Rand consistently refers to as the best, luckiest one of his life.
Over 7 years as CEO, Rand grew Moz from 7 employees to 134, revenues from $800K to $29.3mm, and traffic from 1 to 30mm annual visitors. He raised two rounds of funding ($1.1mm in 2007 and $18.1mm in 2012), led three acquisitions, and, in 2013, re-branded the company from SEOmoz to Moz, shifting focus from exclusively SEO tools to broader web marketing software. Rand stepped down as CEO in February of 2014 during a rough bout with depression<\/a> and left the company 4 years later. He remains chairman of Moz\u2019s board.
Rand is also the co-founder of Inbound.org, a site to dedicated to sharing articles about marketing from across the web, alongside Dharmesh Shah. The site was sold (for no profit) to Hubspot in 2014.
Rand may be best known for his popular blogs and regular Whiteboard Friday<\/a> series, watched by tens of thousands of marketers each week. Rand is also a frequent keynote speaker at marketing conferences around the world, averaging ~100 days on the road each year and 30-40 speaking appearances. He has, much to his own surprise, amassed a large following on Twitter<\/a>, Pocket<\/a>, Facebook<\/a>, and Slideshare<\/a>.
In 2018, Rand founded SparkToro (an under-development software company focused on audience and influencer intelligence) and published, with Penguin\/Random House, Lost and Founder: A Painfully Honest Field Guide to the Startup World<\/a>.
Rand previously co-contributed to two books: Art of SEO<\/a>, and Inbound Marketing & SEO<\/a>. He\u2019s been profiled in the Seattle Times<\/a>, featured in Puget Sound Business Journal\u2019s 40 Under 40<\/a>, named to BusinessWeek\u2019s 30 Under 30<\/a>, written about in Newsweek, The Next Web<\/a>, the Inc 500<\/a> (to which Moz was named 5 years in a row), and hundreds<\/a> of other publications. He is, however, most proud of his prominent appearances in Geraldine\u2019s first book, All Over the Place<\/a>.<\/p><\/div><\/div>

<\/div><\/div>
\"Harald
Harald R. Fortmann<\/h5>

<\/p>

\"D-Level<\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Frank
Frank Fuchs<\/h5>

OSS Evangelist (Operating Systems & Services)<\/p>

\"Microsoft\"<\/p>

<\/div>

<\/a><\/a><\/a><\/p>

Frank is a creative thinker who has the gift of being able to make highly complex topics and processes comprehensible in a way that everyone can understand. In this way, he brings people with a broad range of expertise together, which lead to innovative and visionary projects.<\/p>

Over the past 20 years, Frank\u2019s Internet career has allowed him to work with some of the leading brands of the Internet industry, which he continues to do to this day. He was in charge of the Bing search engine at Microsoft in Germany and continued to work as a freelance consultant for the company after he left in 2011 to build a Start-Up. Prior to that he successfully helped build and later managed Yahoo!\u2019s local search and maps product. He also was co-responsible for product strategy and product development of Yahoo! Answers worldwide.<\/p>

After rejoining Microsoft, he now shares his experience and knowledge in his role as OSS Evangelist where he is charged to drive increased awareness of the Microsoft consumer experience and help increased platform and tool adoption for Microsoft\u2019s operating system and services portfolio.<\/p><\/div><\/div>

<\/div><\/div>
\"Brad
Brad Geddes<\/h5>

Co-Founder<\/p>

\"Adalysis\"<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/p>

Brad Geddes is a co-founder of AdAlysis, an ad testing & recommendation platform. Brad is the author of Advanced Google AdWords, the most advanced book ever written about Google's advertising program.<\/p>\r\n

Brad has worked in PPC since 1998, and over those years he has worked with companies who manage tens of thousands of small PPC accounts and other companies who spend millions on marketing each month. His experience ranges from owning his own agency, to managing a boutique agency, to overseeing programs that were official resellers of Google and Microsoft. Some brands he has worked with include: Amazon, Yahoo, Google, YellowPages.com, Encyclopedia Britannica, and Salesforce.<\/p>\r\n

One of his trademarks has been demystifying the complicated aspects of SEM. Not one to hold secrets, Brad prefers to educate his readers on the various aspects of crafting successful marketing campaigns to ensure the success for all parties involved.<\/p><\/div><\/div>

<\/div><\/div>
\"Sebastian
Sebastian Grebasch<\/h5>

Mobile Growth Lead at Google<\/p>

\"Google\"<\/p>

<\/div>

<\/p>

As Conversion Specialist at Google, Sebastian Grebasch supports companies and Agencies across many industries in developing, improving and implementing mobile strategies and tactics. Before joining Google, Sebastian worked at Wayfair, Zalando, eBay and others.<\/p><\/div><\/div>

<\/div><\/div>
\"Bastian
Bastian Grimm<\/h5>

CEO & Co-founder<\/p>

\"Peak<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/a><\/p>

<\/a><\/p>\r\n

<\/a><\/p>\r\n

<\/a><\/p>

Bastian Grimm is the CEO of Peak Ace and a renowned expert in large-scale international SEO and AI for digital marketing. With more than 20 years of experience in this field, he was named \u201cSearch Personality of the Year\u201d at the 2019 European Search Awards. While Bastian is honoured to be recognised on this level, he is equally passionate about giving back to the rapidly evolving community. One way in which he does this? Sharing his knowledge at international conferences and events, where he speaks on a variety of topics \u2013 including the future of search.  
Bastian believes that understanding a target market means not only getting to grips with the language, but also the culture. This has given him a unique perspective on how to reach global audiences. Bastian leads a thriving team of expert native speakers, equipped to serve clients in 25+ languages, and the results speak for themselves. 
Delivering unique digital experiences is at the core of Peak Ace\u2019s mission. The digital marketing agency is a leading expert in customisable, tailored solutions including digital strategy and AI solutions services. Uncompromisingly technology-driven and a favourite of high-profile clients such as Airbnb, TUI and AutoScout24, the agency is also frequently recognised in the marketing industry. In 2022, Peak Ace was named Best Large Integrated Agency by various awards bodies on a national and international level. <\/p><\/div><\/div>

<\/div><\/div>
\"Dirk
Dirk Hartmann<\/h5>

<\/p>

Rohde & Schwarz GmbH & Co. KG<\/p>

<\/p>


<\/div><\/div>
<\/div><\/div>
\"Dr.
Dr. Florian Heinemann<\/h5>

Founding Partner<\/p>

\"Project<\/p>

<\/div>

<\/p>

Florian Heinemann is a Founding Partner at Project A Ventures, where he is responsible for the areas of marketing, CRM, and business intelligence. Before co-founding Project A, he was Managing Director at Rocket Internet. During his time at Rocket, he was mainly involved at Zalando, Global Fashion Group, and eDarling\/Affinitas.<\/p>\r\n

Prior to Rocket, Florian was co-founder and managing director of JustBooks\/AbeBooks being in charge of marketing and product. Then, he was co-heading the online marketing department of Jamba! and the online dating portal iLove.

Moreover, he has been an investor\/business angel in more than 80 startups including Trivago (seed investor), Zalando (founding investor), Audibene (seed investor), Home24 (founding investor), CityDeal\/Groupon (founding investor) any many more.

Florian holds a doctorate\u2019s degree in innovation management\/ entrepreneurship from RWTH Aachen University. He was a visiting scholar at the Wharton School. His research has been published in leading international journals, such as Strategic Management Journal, Journal of Product Innovation Management, Journal of International Marketing, and Zeitschrift f\u00fcr Betriebswirtschaft. Furthermore, Florian holds a master\u2019s degree in business administration from WHU Koblenz. During his studies, he was a fellow of \"Studienstiftung des deutschen Volkes\" (German National Academic Foundation).<\/p><\/div><\/div>

<\/div><\/div>
\"Daniel
Daniel Herndler<\/h5>

<\/p>

ncm - Net Communication Management GmbH<\/p>

<\/a><\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Marc
Marc Hoeft<\/h5>

Director Client Services DACH<\/p>

\"Marin<\/p>

<\/div>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Markus
Markus H\u00f6vener<\/h5>

Founder and SEO Advocate<\/p>

\"Bloofusion\"<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/p>

Markus H\u00f6vener is founder and SEO Advocate of the online marketing agency Bloofusion (www.bloofusion.de<\/a>). As managing partner of Bloofusion Germany he is responsible for all activities in Germany, Austria and Switzerland. Markus H\u00f6vener is also a book author (including \"International SEO\"), writes many articles for the Bloofusion blog, podcaster (\"Search Camp\" and \"Alles auf Start\"), knowledge broker (especially at www.omcampus.de<\/a>) and appears as a speaker at many conferences.<\/p><\/div><\/div>

<\/div><\/div>
\"Alexander
Alexander Holl<\/h5>

CEO<\/p>

\"121WATT\"<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/p>

Alexander Holl is founder and managing director of 121WATT<\/a> , which focuses on seminars on online marketing<\/a>, SEO<\/a>,  Google AdWords<\/a> and <\/a>AI with ChatGPT<\/a> in Munich, Hamburg and Berlin. More than 20 years Internet and 15 years search machine marketing & Web analysis coin the CV of the learned business economist. In this time Alexander was among other things managing director at kalaydo.de, in the European management of Yahoo! and in responsible positions with AltaVista and Cable & Wireless. Alexander Holl is a member of the SEO expert council of the BVDW and teaches online marketing and search engine optimization at Steinbeis University. Holl is also a Google Analytics<\/a> consultant at the Google Partner Academy. <\/p><\/div><\/div>

<\/div><\/div>
\"Gemma
Gemma Houghton<\/h5>

Director of Marketing<\/p>

\"Webcertain\"<\/p>

<\/div>

<\/p>

Gemma Houghton has been working in international search for 5 years and leads WebCertain's marketing team. She is responsible for managing WebCertain's online marketing activities around the world as well as organising and programming the International Search Summit, which runs across Europe and the US. She contributes regularly to the multilingual-search.com blog and writes for State of Search. She has spoken on international search on various webinars and at conferences. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honours Degree in French and German.<\/p><\/div><\/div>

<\/div><\/div>
\"Gareth
Gareth Hoyle<\/h5>

Managing Director<\/p>

\"Marketing<\/a><\/p>

<\/div>

<\/a><\/p>

Gareth Hoyle is a well known and respected member of the global SEO community. Frequently speaking on matters related to SEO and specifically digitalPR and the 4 day work week revolution, Gareth delivers a laid back and informative style of speaking with clear takeaways and an open and honest approach to the subjects in general. With over 18 years experience in SEO as the owner of Marketing Signals<\/a> and a founder of Coveragely<\/a>, Gareth understands all elements of both DigitalPR and measuring the success of campaigns. He is always happy to share these experiences, either publicly on the stage or in private chats during or after the conference.<\/p><\/div><\/div>

<\/div><\/div>
\"Jan
Jan Hendrik Merlin Jacob<\/h5>

<\/p>

\"Ryte\"<\/p>

<\/div>

<\/a><\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Georg
Georg Klassen<\/h5>

Digital Analytics & Optimization<\/p>

\"Rohde<\/a><\/p>

<\/div>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Jordan
Jordan Koene<\/h5>

Strategist and Advisor<\/p>

\"Searchmetrics\"<\/a><\/p>

<\/div>

<\/a><\/a><\/p>

Jordan Koene is an Advisor to Searchmetrics, supporting the thought leadership and innovation of the organization. Prior to his role as Advisor, Jordan was CEO of Searchmetrics Inc., and led the growth of the company which provides enterprises and agencies with solutions to search engine optimization (SEO).
<\/p><\/div><\/div>

<\/div><\/div>
\"Marcel
Marcel Kollmar<\/h5>

Abteilungsleiter SEO \u00b7 Online Marketing<\/p>

\"Otto<\/p>

<\/div>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Anirudh
Anirudh Koul<\/h5>

Head of AI & Research<\/p>

\"aira\"<\/p>

<\/div>

<\/p>

Anirudh is the Head of AI & Research at Aira (Visual interpreter for the blind), and was previously at Microsoft AI & Research where he founded Seeing AI - Talking camera app for the blind community. He is also the co-author of the upcoming book, \u2018Practical Deep Learning for Cloud and Mobile\u2019. He brings over a decade of production-oriented Applied Research experience on Peta Byte scale datasets, with features shipped to about a billion people. He has been prototyping ideas using computer vision and deep learning techniques for Augmented Reality, Speech, Productivity as well as Accessibility. Some of his recent work, which IEEE has called \u2018life changing\u2019, has been honored by CES, FCC, Cannes Lions, American Council of the Blind, showcased at events by White House, House of Lords, World Economic Forum, on Netflix, National Geographic, and applauded by world leaders including Justin Trudeau and Theresa May.<\/p><\/div><\/div>

<\/div><\/div>
\"Christoph
Christoph Krachten<\/h5>

<\/p>

Mediakraft Networks GmbH<\/p>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Karl
Karl Kratz<\/h5>

Owner<\/p>

\"Karl<\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

Karl Kratz has been developing holistic online marketing strategies for his readers and clients since 1996. The entrepreneur founded and developed several companies and many successful medium-sized brands. In 2009 Karl Kratz retired from the operative business and has been looking after his online marketing readership even more intensively ever since.<\/p>\r\n

He specializes in potential development and conversion optimization through the use of deconstructivist strategies.<\/p><\/div><\/div>

<\/div><\/div>
\"Eric
Eric Kubitz<\/h5>

<\/p>

\"CONTENTmanufaktur\"<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Malte
Malte Landwehr<\/h5>

CPO & CMO<\/p>

\"Peec<\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/a><\/p>

Malte Landwehr is the CPO & CMO at Peec AI, a leading AI search analytics solution. Before joining Peec AI, he was VP SEO at idealo, one of Europe\u2019s largest price comparison platforms. Malte previously served as VP Product at Searchmetrics and has 20 years of experience in SEO and Product Management. He has co-founded an SEO agency, conducted research on social networks, and built one of Germany\u2019s 50 largest blogs. Malte frequently speaks at industry events and writes about the future of search and marketing in the AI-first era. <\/p><\/div><\/div>

<\/div><\/div>
\"Yaravi
Yaravi L\u00f3pez-Petersen<\/h5>

SMB Advertising Lead Germany<\/p>

\"Microsoft\"<\/p>

<\/div>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Stephanie
Stephanie Ludermann<\/h5>

Owner<\/p>

Wortalarm.de<\/p>

<\/a><\/a><\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Emily
Emily MacKenzie<\/h5>

Business Development Manager<\/p>

Webcertain Translates<\/p>

<\/p>

Emily MacKenzie is the Business Development Manager for Webcertain Translates. With 8 years sales and customer service experience, Emily continues to drive new sales, generate and follow up leads, and prepare detailed proposals meeting clients\u2019 needs and expectations; as well as advising clients on the best course of action when it comes to translation services. Emily also has an extensive academic background in Linguistics, including Phonetics and Phonology and Computational Linguistics.<\/div><\/div>
<\/div><\/div>
\"Claudia
Claudia Misselwitz<\/h5>

<\/p>

online directory service gmbh<\/p>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Stefan
Stefan Mohr<\/h5>

<\/p>

Jung von Matt\/next<\/p>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"John
John Mueller<\/h5>

Webmaster Trends Analyst<\/p>

\"Google\"<\/a><\/p>

<\/div>

<\/a><\/a><\/p>

John coordinates Google Search webmaster & developer outreach efforts as a webmaster trends analyst. He and his team connect the Google-internal world of Search engineering, to those who create and optimize public websites. Together, they help to bring an understanding of the external web ecosystem to internal teams, and help publishers make awesome websites that work well for users and search engines. John joined Google in 2007 and works in Zuerich, Switzerland.<\/p><\/div><\/div>

<\/div><\/div>
\"Andr\u00e9
Andr\u00e9 Patrzek<\/h5>

<\/p>

KELLER SPORTS GMBH<\/p>

<\/a><\/a><\/p>


<\/div><\/div>
<\/div><\/div>
\"Dan
Dan Petrovic<\/h5>

Director<\/p>

\"DEJAN<\/p>

<\/div>

<\/a><\/a><\/p>

Dan Petrovic is Australia's best-known name in the field of search engine optimisation. His research and experiments have drawn attention of the worldwide community and major industry blogs. Dan is a frequent blogger<\/a> and a speaker at all major Australian and select international search industry events. Conference delegates describe him as a passionate presenter with practical and actionable approach. Dan holds a multimedia degree from Griffith University in Brisbane, where he often presents as a guest lecturer and contributes to quality of teaching material as a member of the curriculum advisory board. Best way to get in touch with Dan is through Twitter<\/a>. <\/p><\/div><\/div>

<\/div><\/div>
\"Michael
Michael Praetorius<\/h5>

CEO<\/p>

\"Praetorius<\/a><\/p>

<\/div>

<\/a><\/a><\/p>

Michael Praetorius, born in Munich in 1978, is a publicist, consultant and entrepreneur and has also been active in TV and radio for over 20 years. Michael Praetorius is one of the best-known social media personalities in Germany.<\/p>\r\n

As a lecturer at several educational institutions (journalism schools, media academies, marketing institutes), Praetorius has held a number of courses over the past 10 years and has supported numerous brands and institutions as a freelancer and on the agency side.<\/p><\/div><\/div>

<\/div><\/div>
\"Patrick
Patrick C. Price<\/h5>

Chairman <\/p>

BlueGlass EMEA<\/p>

<\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Ehren
Ehren Reilly<\/h5>

Director of Product, SEO<\/p>

Glassdoor<\/p>

<\/a><\/p>

Ehren has managed SEO and growth strategy in an agency environment as well as working in-house at several large publishers: Quibblo, Clickable, Pingg, Ask.com, UrbanSpoon, About.com, and now Glassdoor. Ehren is the Director of Product in charge of SEO and content at Glassdoor, a user-generated content community dedicated to helping people find the jobs and companies they love. Glassdoor has over 5.5 million company reviews, salary reports, interview questions, and office photos from more than 280,000 companies globally. From an SEO perspective, this massive scale often requires special strategies. Ehren holds a Master's degree in cognitive science from Johns Hopkins University, and prior to his 10-year career in SEO and product management, he published several academic articles on human language processing.<\/div><\/div>
<\/div><\/div>
\"Jorge
Jorge Reyes<\/h5>

<\/p>

Myphotobook<\/p>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Nodira
Nodira Sadykova<\/h5>

Sales Account Manager<\/p>

\"Yandex\"<\/p>

<\/div>

<\/p>

Nodira is responsible for driving new business acquisition in the German speaking countries of Europe, as well as for managing relationships with advertisers working with Yandex. Nodira holds a MA degree in Economics and Communication from University of Lugano in Switzerland. She worked for performance marketing agency in Germany before joining Yandex in 2012.<\/div><\/div>
<\/div><\/div>
\"Dr.
Dr. Martin Schirmbacher<\/h5>

Specialist Lawyer for IT Law<\/p>

\"H\u00c4RTING<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

Dr. Martin Schirmbacher is a lawyer and specialist lawyer for IT at H\u00c4RTING Rechtsanw\u00e4lte in Berlin, a law firm specialised in media and technology. There he is head of the IT and data protection team. Martin advises many well-known agencies and companies from the online industry as well as advertising and software companies. In his work he deals a lot with the legal aspects of new forms of online advertising. Martin and his team focus on contract drafting and negotiations as well as data protection.<\/p>\r\n

Martin is a well-known speaker at numerous industry events. At the Search Marketing Expo (SMX) and Data Driven Business, Martin has given presentations on legal aspects of online marketing for many years. In addition, Martin also gives seminars for 121WATT and many in-house workshops.<\/p>\r\n

<\/a><\/p><\/div><\/div>

<\/div><\/div>
\"Marc-Oliver
Marc-Oliver Schmiedle<\/h5>

Sr. Manager Emarketing Head of SEO ebookers\/orbitz Worldwide<\/p>

ebookers\/Orbitz Worldwide<\/p>

<\/p>

Marc-Oliver Schmiedle, Head of SEO ebookers\/Orbitz Worldwide, leads an international SEO team with a cross functional effort of about 60-80 Orbitz Worldwide employees. He has taken leadership in driving mobile SEO from its beginning and has taken the lead in establishing a mobile SEO friendly structure, ensuring that it could be adapted and optimized without time consuming development sprints across multiple sites and languages. Marc-Oliver initiated Artificial Intelligence SEO for multilingual POS on scale as one of the first international enterprise level SEOs. He established an automated SEO setup around the slogan: \u201cYour performance can only be as good as your reporting\u201c, which led to the development of a truly global Business Intelligence strategy, capable of driving SEO decisions across all multiple international sites in real-time.\u2028When not in the office, Oli enjoys spending time skiing in the Alps and travelling to new destination around the world, while keeping up with inbound marketing and mobile marketing news.<\/p><\/div><\/div>

<\/div><\/div>
\"Michaela
Michaela Schneider<\/h5>

Leiterin Produkt & CRM<\/p>

\"windeln.de\"<\/p>

<\/div>

<\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Immanuel
Immanuel Simonsen<\/h5>

Research Manager<\/p>

\"Webcertain\"<\/p>

<\/div>

<\/p>

As the Research Manager of multilingual web marketing agency Webcertain, Immanuel heads up the company\u2019s global market research activities and large content marketing projects. He is the author of several reports and guides, including \u2018The Essential Guide to Rel-Alternate-Hreflang\u2019 and \u2018The Webcertain Global Search and Social Report 2013\u2019. Apart from being a tutor at the International Marketing School -- teaching online marketing professionals on business opportunities around the globe -- Immanuel is a regular speaker at the International Search Summit, a leading event series dedicated to multilingual search and social media marketing. He also writes for Webcertain's multilingual search blog. Born and raised in Denmark, Immanuel now lives in Barcelona.<\/p><\/div><\/div>

<\/div><\/div>
\"Hannah
Hannah Smith<\/h5>

Content Strategist<\/p>

\"Distilled\"<\/p>

<\/div>

<\/a><\/a><\/p>

Hannah spent 7 years working in offline marketing until her fairy godmother told her that the internet was the future \u2013 not one to ignore such sage advice Hannah made the switch to online. As a Content Strategist for Distilled she persuades companies to create things online; things that will blow their minds (for a precious heartbeat or two), things that are useful, that they\u2019ll engage with and want to share. She\u2019s also an SEOmoz Associate and writes on State of Digital, SEO Chicks & Medium.<\/p><\/div><\/div>

<\/div><\/div>
\"Aleyda
Aleyda Solis<\/h5>

International SEO Consultant<\/p>

\"Orainti\"<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/a><\/p>

<\/a><\/p>

Aleyda Solis is an SEO consultant and founder of Orainti<\/a> -a boutique SEO consultancy advising top brands worldwide-, speaker and author. She shares the latest news and resources in SEO in the SEOFOMO News<\/a>, the SEOFOMO Newsletter,<\/a> AI in marketing in the AI Marketers<\/a> newsletter and Digital Marketing in MarketingFOMO<\/a>, organizes the SEOFOMO Meetup series, provides SEO tips in the Crawling Mondays<\/a> video series, and a free SEO Learning Roadmap called LearningSEO.io<\/a>.<\/p><\/div><\/div>

<\/div><\/div>
\"David
David Sottimano<\/h5>

Independent Consultant<\/p>

<\/p>

<\/a><\/a><\/a><\/p>

David Sottimano has worked in the SEO industry for over ten years specializing in Technical SEO for SMB and Enterprise clients in 3 continents.  A well-rounded marketer with experience from sales to development, he continues his work as an independent consultant, a specialist consultant for agencies, runs Opensourceseo.org<\/a>,  and VP at Keyphraseology.  Notable, previous employers: Distilled London, DMG and a former Moz associate.<\/p><\/div><\/div>

<\/div><\/div>
\"Kai
Kai Spriestersbach<\/h5>

Head of AI<\/p>

\"REACHX\"<\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

Kai Spriestersbach is Head of AI at REACHX, a doctoral researcher at RPTU in the DFKI research environment, and a search expert with 20+ years of experience. He focuses on generative AI, RAG and GEO, has delivered 50+ talks, and authored several bestselling AI books and articles on search.<\/p><\/div><\/div>

<\/div><\/div>
\"Dr.
Dr. Andreas Stadie<\/h5>

Head of Analytics & Chief Product Owner<\/p>

\"EnBW\"<\/a><\/p>

<\/div>

<\/a><\/p>

Andreas is passionate about the use of data for practical problems for over 20 years. First at the University of G\u00f6ttingen and later in business at Coca-Cola, Yello Strom and EnBW. Only snowboarding and yoga works for Andreas without data.<\/p><\/div><\/div>

<\/div><\/div>
\"Andy
Andy Steinh\u00e4u\u00dfer<\/h5>

<\/p>

Rakuten Deutschland GmbH<\/p>

<\/p>

<\/div><\/div>
<\/div><\/div>
\"Florian
Florian Stelzner<\/h5>

Managing Partner<\/p>

\"Wingmen<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

Florian Stelzner's core competence is the creative and goal-oriented presentation and simplification of complex interrelationships in trainings, seminars and workshops.<\/p>\r\n

His experience from over 15 years of successful work for well-known companies & brands enables him to develop pragmatic and implementable solutions for Wingmen customers.<\/p>\r\n

The founding of Wingmen Online Marketing GmbH in July 2013 means for Florian: consulting with the highest quality standards and individuality for each customer.<\/p><\/div><\/div>

<\/div><\/div>
\"Siegfried
Siegfried Stepke<\/h5>

<\/p>

\"e-dialog\"<\/p>

<\/div>

<\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Jens
Jens Stolze<\/h5>

Founder and Owner<\/p>

creative360<\/p>

<\/a><\/p>

Jens Stolze, Diploma in Business, is Founder and Owner of creative360\u00ae, Agency for B2B Online-Marketing. He studied in Germany and USA \u00bbEuropean Business Management\u00ab. Since more than 12 years he is engaged in Online-Marketing for B2B companies. Before the foundation of creative360\u00ae Jens Stolze was working at IBM Germany within the product marketing department. Since December 2006 he is publisher of the B2B Online-Marketing Blogs - the specific blog with articles, tips and\r\ntrends about Online-Marketing for the B2B world. Furthermore he is author of an annually B2B trend paper and different articles in magazines as well as a speaker and seminar leader.<\/div><\/div>
<\/div><\/div>
\"Martin
Martin Szugat<\/h5>

Founder & Managing Director<\/p>

\"Datentreiber<\/p>

<\/div>

<\/a><\/p>

Martin Szugat is founder and managing director of Datentreiber<\/a>, a data strategy consultancy supporting companies to digitally transform to a data-driven business. He invented the Data Strategy Design<\/a> method and provides a free Data Strategy Designkit. Prior to Datentreiber, Martin Szugat was managing director of SnipClip, an agency for social media marketing & analytics. With a degree in bioinformatics, he has conducted research in machine learning and worked as a freelance software developer, consultant & author. Since 2014, he is responsible for the Predictive Analytics World & Deep Learning World conferences in Europe as program director.<\/p><\/div><\/div>

<\/div><\/div>
\"Marcus
Marcus Tandler<\/h5>

Gr\u00fcnder und Chief Evangelist<\/p>

\"Ryte\"<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/a><\/p>

Marcus Tandler, also known as \"Mediadonis\", is co-founder and co-managing director of RYTE (formerly OnPage.org<\/a>), a multiple award-winning software for sustainable website quality management. Marcus loves SEO and has been active in SEO since 1998. With the launch of Google in Germany in 2000, he grew up with Google and its search algorithm. He is a frequent speaker at conferences around the globe such as TEDx, LeWeb, The Next Web, SMX and O\u00b4Reilly\u00b4s web2.0 expo. In addition, he has also given lectures at in-house events of large corporations such as Google, Facebook and Microsoft. Marcus holds a master's degree from the University of Augsburg and a diploma in media marketing from the Bavarian Academy for Advertising and Marketing in Munich. Today he is a lecturer at the University of Applied Sciences W\u00fcrzburg-Schweinfurt, the University of Applied Sciences Munich and the University of Applied Sciences Salzburg. In April 2017 Marcus was awarded \"European Search Personality of the Year\" at the European Search Awards in Krakow.<\/p><\/div><\/div>

<\/div><\/div>
\"Marcus
Marcus Tober<\/h5>

Head of Enterprise Solutions<\/p>

\"SEMrush\"<\/p>

<\/div>

<\/a><\/a><\/a><\/p>

Marcus Tober, Head of Enterprise Solutions at Semrush and founder of Searchmetrics. With 22 years of experience implementing SEO and developing software products one of the veterans in the industry. Now at Semrush on a mission to change the way companies understand and execute SEO by eliminating dependencies and issues between SEO, product, engineering and marketing.<\/p><\/div><\/div>

<\/div><\/div>
\"Markus
Markus Uhl<\/h5>

<\/p>

Cond\u00e9 Nast Verlag GmbH<\/p>

<\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Frederick
Frederick Vallaeys<\/h5>

Co-Founder and CEO<\/p>

\"Optmyzr\"<\/a><\/p>

<\/div>

<\/a><\/a><\/p>

Frederick Vallaeys co-founded Optmyzr in 2013 to give search marketers the tools they needed to make managing pay-per-click (PPC) accounts quick and simple. A former Google executive and one of the tech giant\u2019s first 500 employees, Fred spent close to 10 years managing and evangelizing for the AdWords (now Google Ads) product, and is best remembered for his work on Quality Score.<\/p>\r\n

Fred is also an accomplished speaker on PPC account management, automation, and scripts — having spoken at high-profile events like SMX and Hero Conf. He is also listed at #4 on PPC Hero\u2019s definitive industry ranking of the 25 most influential PPC experts of 2020.<\/p>\r\n

After publishing his first book \"Digital Marketing in an AI World: Futureproofing Your PPC Agency\" in 2019, Fred is currently working on his second book about automation and how to use it to gain a competitive advantage. <\/p><\/div><\/div>

<\/div><\/div>
\"Evert
Evert Veldhuijzen<\/h5>

Managing Partner<\/p>

\"The<\/p>

<\/div>

<\/a><\/p>

In 2002 Evert Veldhuijzen booked his first search engine advertisement: \u201cHoliday\u201d was the keyword, AltaVista was the search engine. Evert has been passionate about digital marketing ever since. Being an internationally recognized expert in the field of search engine marketing, Evert regularly speaks at conferences and blogs for State of Digital (www.stateofdigital.com<\/a>). Evert began his career in 1992 during his studies of law in Groningen (The Netherlands). He built his first company in 1999 in Italy: A web design agency for tourism companies.
In 2001 he moved to Berlin and specialized in digital marketing. He then began to manage search engine marketing campaigns for international clients with his company Netlead. Due to his international focus (Evert speaks five languages fluently) he has worked on European SEO and SEA campaigns for brands such as BMW, Microsoft, MasterCard, Symantec, Deutsche Telekom, KLM and Epson within the past 15 years. In the summer of 2015 Netlead and three other companies were merged into The Reach Group. The company offers user centered performance marketing across all channels, as well as smartly used reach and carefully balanced technology all along the customer journey. As Managing Partner at The Reach Group Evert is responsible for the departments Search, Social Media & Administration.<\/p><\/div><\/div>

<\/div><\/div>
\"Philipp
Philipp von St\u00fclpnagel<\/h5>

<\/p>

\"Refined<\/p>

<\/div>

<\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Stephan
Stephan Walcher<\/h5>

Director SEO<\/p>

\"Auto<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

Stephan Walcher is Director SEO at the online marketplace for new and used cars AutoScout24.<\/p>\r\n

He has more than 15 years of experience in online marketing.<\/p>\r\n

In his professional career, he has worked in various positions for well-known companies such as Microsoft Deutschland GmbH, Catbird Seat GmbH, 1&1 Mail Media GmbH and Ryte and diva-e.<\/p><\/div><\/div>

<\/div><\/div>
\"Jonas
Jonas Weber<\/h5>

Managing Director<\/p>

webhelps! Online Marketing GmbH<\/p>

<\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Gero
Gero Wenderholm<\/h5>

Online Marketing Expert<\/p>

\"Gero<\/a><\/p>

<\/div>

<\/a><\/a><\/a><\/a><\/p>

As a freelancer, Gero Wenderholm supports global companies in search engine marketing and the development of sustainable online strategies. The former Tchibo Head of Search regularly shares his extensive specialist knowledge from 20 years of business consulting at conferences and in individual workshops. In 2013, the qualified computer scientist (focus on artificial intelligence) was elected to the BVDW Expert Council. Gero's particular expertise lies in orchestrating the interaction of the various online marketing channels to achieve greater success with significantly less use of resources.<\/p><\/div><\/div>

<\/div><\/div>
\"Scarlett
Scarlett Wycisk<\/h5>

<\/p>

\"The<\/p>

<\/div>

<\/a><\/a><\/a><\/p>

<\/div><\/div>
<\/div><\/div>
\"Oliver
Oliver Zenglein<\/h5>

CEO<\/p>

\"THE<\/a><\/p>

<\/div>

<\/a><\/a><\/p>

Oliver Zenglein is managing director at <\/a>The Boutique Agency<\/a>. Before that, the business economist (Diplom-Betriebswirt (FH)) and advertising merchant managed the online marketing of windeln.de<\/a>, was responsible for the worldwide online marketing of the dating agency be2 and worked as online marketing manager at Scout24.<\/p>\r\n

Oliver has been giving Google Ads seminars for professionals at 121WATT since 2009 and is blogging at https:\/\/www.the-boutique-agency.de\/magazin<\/a>.<\/p><\/div><\/div>

<\/div><\/div>
<\/div>","protected":false},"excerpt":{"rendered":"

Speakers SMX Munich March 25-26, 2014 – ICM \u2013 International Congress Center Munich<\/p>\n","protected":false},"author":10,"featured_media":0,"parent":6674,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages\/6720"}],"collection":[{"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/comments?post=6720"}],"version-history":[{"count":10,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages\/6720\/revisions"}],"predecessor-version":[{"id":9564,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages\/6720\/revisions\/9564"}],"up":[{"embeddable":true,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages\/6674"}],"wp:attachment":[{"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/media?parent=6720"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}