{"id":7254,"date":"2013-10-29T13:40:07","date_gmt":"2013-10-29T11:40:07","guid":{"rendered":"http:\/\/smxmuenchen.de\/?page_id=7254"},"modified":"2015-06-24T11:04:52","modified_gmt":"2015-06-24T09:04:52","slug":"tag-1","status":"publish","type":"page","link":"https:\/\/smxmuenchen.risingmedia.eu\/en\/muenchen2014\/tag-1\/","title":{"rendered":"Agenda Day 1"},"content":{"rendered":"<h2>SMX Munich<br \/>March 25-26, 2014 &#8211; ICM \u2013 International Congress Center Munich<\/h2>\r\n\r\n<hr \/>\r\n\r\n<ul class=\"nav nav-pills\">\r\n  <li class=\"\"><a href=\"https:\/\/smxmuenchen.de\/en\/muenchen2014\/programm\/\">Agenda Overview<\/a><\/li>\r\n  <li class=\"disabled\"><a href=\"https:\/\/smxmuenchen.de\/en\/muenchen2014\/tag-1\/\">All English Sessions &#8211; Day 1<\/a><\/li> \r\n  <li class=\"\"><a href=\"https:\/\/smxmuenchen.de\/en\/muenchen2014\/tag-2\/\">All English Sessions &#8211; Day 2<\/a><\/li>\r\n  <li class=\"\"><a href=\"https:\/\/smxmuenchen.de\/en\/muenchen2014\/workshops\/\">Workshops<\/a><\/li>\r\n<\/ul>\r\n\r\n<hr \/>\r\n\r\n<div class=\"complday1\">\r\n\r\n<h3 id=\"day01\" class=\"dayHeadline\">Day 1 &#8211; Tuesday, March 25, 2014<\/h3>\r\n\r\n\r\n<div class=\"agendaResponsiv day1\">\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-0800\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t08.00 am\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1001\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\tRegistration \/ Welcome Coffee\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n\r\n<!-- KEYNOTE START -->\r\n<div class=\"sessions span9\">\r\n\r\n\t<div class=\"time span9\" id=\"1-0900\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t09.00 am\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"keynote span9\" id=\"p1002\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<p class=\"extra\">[expopluslink]<\/p>\r\n\t\t\t<p class=\"track\">Morning Keynote &#8211; Rand Fishkin: <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">Opening and Keynote: The Keys to Search Visibility Victory in 2014<\/h3>\r\n\t\t\t<p class=\"description\">\r\nGoogle&#8217;s search results have changed dramatically in the last 5 years, and the SEO methods of old are falling by the wayside. It&#8217;s not just new kinds of results (knowledge graph, rich snippets, verticals, etc), but a shift away from the classic inputs (links, anchor text, and keywords) to a more complex, holistic, and far more challenging search landscape. With the loss of the old ways comes a need to embrace new strategies and tactics for search visibility. In this presentation, Rand will show examples of sites that are embracing the new world of broader SEO and how to learn from their tactics.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_17\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/17.jpeg?d=1565183538\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><strong>Alexander Holl<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, CEO<\/i>, 121WATT<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#149\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_149\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/149.jpg?d=1552063287\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#149\" class=\"smallSpeakerLink\"><strong>Rand Fishkin<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Founder<\/i>, SparkToro<\/span><\/span>\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"room\">Room: Saal 1<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>SEO<\/span><span>Inspirational<\/span><span>Agency<\/span><\/p>\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- KEYNOTE END -->\r\n\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1000\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t10.00 am\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1003\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\tMorning Coffee Break\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n\r\n<!-- SESSIONS START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1030\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t10.30 am\r\n\t\t<\/div>\r\n\t<\/div>\r\n\t\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1004\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 1<br \/>Bootcamp <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">SMX Boot Camp: Keyword Research For Search Success or avoiding the Pi\u00f1ata<\/h3>\r\n\t\t\t<p class=\"description\">\r\nUnderstanding the search terms being used by your target audience is the first step to any successful marketing campaign. But how can you find the \u201egood\u201c keywords, that deliver the best results in the shortest time possible? How can you avoid the Pi\u00f1ata approach, where eventually you will be successful, but it takes a long time, random hits and pot luck. Dan Petrovic will show you how you can hit your goal and find the right keywords from the very beginning.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#288\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_288\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/288.jpg?d=1454274929\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#288\" class=\"smallSpeakerLink\"><strong>Philipp von St\u00fclpnagel<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\"><\/i>, Refined Labs<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2515\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2515\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2515.jpg?d=1574686248\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2515\" class=\"smallSpeakerLink\"><strong>Dan Petrovic<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Director<\/i>, DEJAN Marketing<\/span><\/span>\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 3<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>SEA<\/span><span>SEO<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Tactical\/Hands On<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1005\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 2<br \/>SEO <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">What Are The Most Important Search Ranking Factors? <\/h3>\r\n\t\t\t<p class=\"description\">\r\nThis is perhaps the most burning question for anyone doing SEO, answered by two comprehensive studies produced on an annual basis. This session examines the latest results of two studies, one by Searchmetrics, the other by Moz (formerly SEOMoz), comparing how they agree, differ, and the insights they offer to search engine optimizers to maximize content for optimal rankings.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_17\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/17.jpeg?d=1565183538\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><strong>Alexander Holl<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, CEO<\/i>, 121WATT<\/span><\/span>\r\nSpeaker:<br \/>\r\n\t\t\t<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#200\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_200\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/200.jpg?d=1652862698\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#200\" class=\"smallSpeakerLink\"><strong>Marcus Tober<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Head of Enterprise Solutions<\/i>, SEMrush<\/span><\/span>\r\n\t\t\t<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#149\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_149\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/149.jpg?d=1552063287\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#149\" class=\"smallSpeakerLink\"><strong>Rand Fishkin<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Founder<\/i>, SparkToro<\/span><\/span>\t\t\t\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 1<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>Advanced<\/span><span>SEO<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Strategic<\/span><span>Hands \/On<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\t\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1008\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 5<br \/>SoLoMo <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">Getting Mobile SEO Right \u2013 Because Now Google Really Cares<\/h3>\r\n\t\t\t<p class=\"description\">\r\nOn the small screen, ranking high is critical. But do conventional desktop SEO techniques cut it? Some advocate distinct mobile SEO tactics, while others question the very notion of &#8220;mobile SEO.&#8221; Google is explicit in its advice: be sure to correctly map and optimize your site for mobile users and their intent rather than taking a one-size-fits-all approach \u2013 or else! Join the discussion with our panel of experts as we explore the challenges of mobile SEO. You\u2019ll get the fresh tactics you need to maximize the enormous mobile search opportunity.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#573\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_573\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/573.jpeg?d=1700475019\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#573\" class=\"smallSpeakerLink\"><strong>Michael Praetorius<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, CEO<\/i>, Praetorius GmbH<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#705\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_705\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/705.jpg?d=1719992237\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#705\" class=\"smallSpeakerLink\"><strong>Gero Wenderholm<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Online Marketing Expert<\/i>, Gero Wenderholm<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2494\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2494\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2494.jpg?d=1573039859\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2494\" class=\"smallSpeakerLink\"><strong>Zineb Ait Bahajji<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Program Manager<\/i>, Google<\/span><\/span>\r\n\t\t\t<\/p>\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 2<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>Mobile<\/span><span>SEO<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\t\t\t\r\n<\/div>\r\n<!-- SESSIONS END -->\r\n\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1130\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t11.30 am\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1009\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\tSession Change\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n\r\n<!-- SESSIONS START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1135\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t11.35 am\r\n\t\t<\/div>\r\n\t<\/div>\r\n\t\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1011\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 2<br \/>SEO <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">Large Scale SEO<\/h3>\r\n\t\t\t<p class=\"description\">\r\nLarge organizations face unique challenges when it comes to SEO. Multiple websites, multiple content management systems, different countries and languages\u2026the list goes on. And with increasingly strict content guidelines, it\u2019s crucial for organizations to coordinate and integrate their SEO efforts across the enterprise. In this session, speakers who have hands-on experience managing large-scale SEO efforts share best practices and offer practical advice for maximizing site visibility \u2013 and avoiding disasters.<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_17\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/17.jpeg?d=1565183538\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><strong>Alexander Holl<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, CEO<\/i>, 121WATT<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2446\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2446\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2446.jpeg?d=1619438600\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2446\" class=\"smallSpeakerLink\"><strong>Jordan Koene<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Strategist and Advisor<\/i>, Searchmetrics<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2726\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2726\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2726.jpg?d=1777028180\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2726\" class=\"smallSpeakerLink\"><strong>Ehren Reilly<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Director of Product, SEO<\/i>, Glassdoor<\/span><\/span>\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 1<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>Advanced<\/span><span>SEO<\/span><span>Inhouse<\/span>Tactical \/ Hands ON<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1012\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 3<br \/>SEA <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">SEA 2014 &#8211; putting the puzzle pieces together<\/h3>\r\n\t\t\t<p class=\"description\">\r\nSEA doesn\u2018t deliver the big news such as Pinguin, Panda and Hummingbird, but there are many small changes and updates, that in sum prove to deliver quite some complexity.  Enhanced Campaigns, new Retargeting options, dynamic PLAs combined with Keword Advertising, new automation possibilities. Get on top of all these changes &#8211; in this session we will show you the most important new features and changes in Google AdWords, that you should embrace. \r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#1713\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_1713\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/1713.jpg?d=1777296265\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#1713\" class=\"smallSpeakerLink\"><strong>Patrick C. Price<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Chairman <\/i>, BlueGlass EMEA<\/span><\/span>\r\nSpeaker:<br \/>\r\n\t\t\t<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#656\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_656\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/656.jpg?d=1552058896\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#656\" class=\"smallSpeakerLink\"><strong>Brad Geddes<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Co-Founder<\/i>, Adalysis<\/span><\/span>\t\t\t\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 5<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>SEA<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Tactical \/ Hands On<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\t\t\t\r\n<\/div>\r\n<!-- SESSIONS END -->\r\n\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1230\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t12.30 pm\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1015\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\tLunch\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n\r\n<!-- KEYNOTE START -->\r\n<div class=\"sessions span9\">\r\n\r\n\t<div class=\"time span9\" id=\"1-1400\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t2.00 pm\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"keynote span9\" id=\"p1016\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<p class=\"extra\">[expopluslink]<\/p>\r\n\t\t\t<p class=\"track\">Keynote &#8211; Frederick Vallaeys: <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">The 3 Habits of Highly Effective Online Marketers<\/h3>\r\n\t\t\t<p class=\"description\">\r\nLearn how to become a better online marketer by leveraging the latest tools and technologies to help you manage accounts and drive profits for your company. This session will cover the latest trends in AdWords; ideas for workflows and optimization tips to help improve results; and ways to automate those all-important but tedious tasks to keep your account humming.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_17\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/17.jpeg?d=1565183538\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><strong>Alexander Holl<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, CEO<\/i>, 121WATT<\/span><\/span>\r\nSpeaker:<br\/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2343\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2343\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2343.jpg?d=1623664357\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2343\" class=\"smallSpeakerLink\"><strong>Frederick Vallaeys<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Co-Founder and CEO<\/i>, Optmyzr<\/span><\/span>\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"room\">Room: Saal 1<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>Business<\/span><span>Inspirational<\/span><span>Inouse<\/span><span>Agency<\/span><\/p>\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- KEYNOTE END -->\r\n\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1500\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t3.00 pm\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1017\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\tAfternoon Break\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n\r\n<!-- SESSIONS START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1530\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t3.30 pm\r\n\t\t<\/div>\r\n\t<\/div>\r\n\t\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1018\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 1<br \/>Bootcamp <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">Link Audits &#8211; the best time is now<\/h3>\r\n\t\t\t<p class=\"description\">\r\nTalk about inconsistencies! How is it possible that your spammy competitors may not get hit by Penguin &#038; Co. yet you may be dropping? Be clever and audit your links before you get hit. In this session we will discuss the What, Why and How to for link audits. You will learn a  5 step link audit \/ clean up process, which tools you can use and the next stage post clean up. We will also explain the difference between manual and algorithmic penalties.\r\n\t\t\t<\/p>\r\n<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#288\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_288\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/288.jpg?d=1454274929\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#288\" class=\"smallSpeakerLink\"><strong>Philipp von St\u00fclpnagel<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\"><\/i>, Refined Labs<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2181\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2181\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2181.jpg?d=1700125879\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2181\" class=\"smallSpeakerLink\"><strong>Gareth Hoyle<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Managing Director<\/i>, Marketing Signals<\/span><\/span>\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 3<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Tactical \/ Hands On<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1020\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 3<br \/>SEA <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">AdWords automation for the experienced SEA experts<\/h3>\r\n\t\t\t<p class=\"description\">\r\nAll successful AdWords advertisers have their own secret sauce for managing accounts but this often involves tedious and repetitive work. Learn how to automate your own secret sauce using free automation tools available directly inside AdWords. From new bid management techniques, to automated rules to advanced AdWords Scripts, you\u2019ll learn about the tools at your disposal to free up your valuable time. We\u2019ll look at examples of automations to help you see account issues quickly, and ways to be proactive in managing an account to its optimal performance. Which tasks should be automated and where is human intervention still a must? What tools are available? Come to this session and get the answers.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#1713\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_1713\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/1713.jpg?d=1777296265\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#1713\" class=\"smallSpeakerLink\"><strong>Patrick C. Price<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Chairman <\/i>, BlueGlass EMEA<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#656\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_656\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/656.jpg?d=1552058896\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#656\" class=\"smallSpeakerLink\"><strong>Brad Geddes<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Co-Founder<\/i>, Adalysis<\/span><\/span>\t\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2343\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2343\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2343.jpg?d=1623664357\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2343\" class=\"smallSpeakerLink\"><strong>Frederick Vallaeys<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Co-Founder and CEO<\/i>, Optmyzr<\/span><\/span>\t\t\t\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 5<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>Advanced<\/span><span>SEA<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Tactical \/ Hands On<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\t\t\r\n<\/div>\r\n<!-- SESSIONS END -->\r\n\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1630\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t4.30 pm\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1023\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\tSession Change<br \/>\r\n<span style=\"color: #ff0000;\">Attention! Room change in panel 1, 2, 3 and 4<\/span>\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n\r\n<!-- SESSIONS START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1635\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t4.35 pm\r\n\t\t<\/div>\r\n\t<\/div>\r\n\t\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1024\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 1<br \/>Bootcamp <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">Webmasters on the Roof All-Star Panel<\/h3>\r\n\t\t\t<p class=\"description\">\r\nFasten your seat belts, sit back and relax \u2013 the Webmasters on the Roof Jumbo is about to take off again, when Mediadonis &#038; guests are airing live from SMX Munich. As it is tradition we start with a recap: what happened the last 12 months, did Google surprise us with the launch of Hummingbird or has nothing really changed? And we continue with the future: how should SEOs prepare for the next year? More topics will be announced shortly before SMX Munich. WOTR will bring you not only the hottest topics but also a lot of fun.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#83\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_83\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/83.jpg?d=1552061056\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#83\" class=\"smallSpeakerLink\"><strong>Marcus Tandler<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Gr\u00fcnder und Chief Evangelist<\/i>, Ryte<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#149\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_149\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/149.jpg?d=1552063287\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#149\" class=\"smallSpeakerLink\"><strong>Rand Fishkin<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Founder<\/i>, SparkToro<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#200\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_200\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/200.jpg?d=1652862698\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#200\" class=\"smallSpeakerLink\"><strong>Marcus Tober<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Head of Enterprise Solutions<\/i>, SEMrush<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#402\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_402\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/402.jpg?d=1513927619\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#402\" class=\"smallSpeakerLink\"><strong>Karl Kratz<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Owner<\/i>, Karl Kratz Onlinemarketing<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#580\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_580\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/580.jpg?d=1777284437\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#580\" class=\"smallSpeakerLink\"><strong>Jonas Weber<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Managing Director<\/i>, webhelps! Online Marketing GmbH<\/span><\/span>\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 1<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>SEO<\/span><span>Geek<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Inspirational<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\t\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1025\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 2<br \/>SEO <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">SEO Strategies for highly competitive markets<\/h3>\r\n\t\t\t<p class=\"description\">\r\nWhat are the best strategies for OnPage optimization, linkbuilding and social signals in highly competitive and strongly dominated markets? Find a niche, occupy it and grow from there? Or is it better to optimize for all keywords right from the start? Does it make sense to penetrate a market that is already strongly dominated? Yes, says Ehren Reilly \u2013 but you have to know your strengths and use them well! In this session we will show you some great success stories and SEO strategies for highly competitive markets.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_17\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/17.jpeg?d=1565183538\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#17\" class=\"smallSpeakerLink\"><strong>Alexander Holl<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, CEO<\/i>, 121WATT<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#1097\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_1097\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/1097.jpg?d=1776251784\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#1097\" class=\"smallSpeakerLink\"><strong>Alex Emberey<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, CEO & Co-Founder<\/i>, Ladder Digital<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2726\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2726\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2726.jpg?d=1777028180\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2726\" class=\"smallSpeakerLink\"><strong>Ehren Reilly<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Director of Product, SEO<\/i>, Glassdoor<\/span><\/span>\t\t\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 5<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>SEO<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Strategic<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\r\n<\/div>\r\n<!-- SESSIONS END -->\r\n\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1730\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t5.30 pm\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1029\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\tSession Change\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n\r\n<!-- SESSIONS START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1735\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t5.35 pm\r\n\t\t<\/div>\r\n\t<\/div>\r\n\t\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1030\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 1<br \/>Bootcamp  <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">Webmasters on the Roof All-Star Panel<\/h3>\r\n\t\t\t<p class=\"description\">\r\nFasten your seat belts, sit back and relax \u2013 the Webmasters on the Roof Jumbo is about to take off again, when Mediadonis &#038; guests are airing live from SMX Munich. As it is tradition we start with a recap: what happened the last 12 months, did Google surprise us with the launch of Hummingbird or has nothing really changed? And we continue with the future: how should SEOs prepare for the next year? More topics will be announced shortly before SMX Munich. WOTR will bring you not only the hottest topics but also a lot of fun.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#83\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_83\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/83.jpg?d=1552061056\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#83\" class=\"smallSpeakerLink\"><strong>Marcus Tandler<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Gr\u00fcnder und Chief Evangelist<\/i>, Ryte<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#149\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_149\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/149.jpg?d=1552063287\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#149\" class=\"smallSpeakerLink\"><strong>Rand Fishkin<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Founder<\/i>, SparkToro<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#200\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_200\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/200.jpg?d=1652862698\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#200\" class=\"smallSpeakerLink\"><strong>Marcus Tober<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Head of Enterprise Solutions<\/i>, SEMrush<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#402\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_402\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/402.jpg?d=1513927619\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#402\" class=\"smallSpeakerLink\"><strong>Karl Kratz<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Owner<\/i>, Karl Kratz Onlinemarketing<\/span><\/span>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#580\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_580\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/580.jpg?d=1777284437\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#580\" class=\"smallSpeakerLink\"><strong>Jonas Weber<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Managing Director<\/i>, webhelps! Online Marketing GmbH<\/span><\/span>\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 1<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>SEO<\/span><span>Geek<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Inspirational<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1032\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<!--p class=\"extra\">[expopluslink]<\/p-->\r\n\t\t\t<p class=\"track\">Panel 3<br \/>SEA <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">The AdWords Quality Score demystified by former Google AdWords Evangelist Frederick Vallaeys<\/h3>\r\n\t\t\t<p class=\"description\">\r\nLearn how Quality Score, one of the main factors that determines the rank and cost of your ads, is calculated. If you understand how Google &#8220;thinks&#8221; about CTR, relevancy, landing page quality and ad extension quality, you can be a lot more successful in optimizing your ad to get better Quality Score, a higher ad rank, and a lower CPC. When Frederick Vallaeys started at Google in 2002 he was one of the first 500 employees and Quality Score didn\u2019t exist yet. He spent 10 years at Google building AdWords and teaching advertisers how to get the most out of it as the Google AdWords Evangelist. In this session he will demystify how the quality score is determined, show you tools for monitoring Quality Score and share actionable insights for optimizing Quality Score.\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#1713\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_1713\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/1713.jpg?d=1777296265\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#1713\" class=\"smallSpeakerLink\"><strong>Patrick C. Price<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Chairman <\/i>, BlueGlass EMEA<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2343\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2343\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2343.jpg?d=1623664357\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2343\" class=\"smallSpeakerLink\"><strong>Frederick Vallaeys<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Co-Founder and CEO<\/i>, Optmyzr<\/span><\/span>\t\t\t\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 4<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>SEA<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Tactical \/ Hands On<\/span><span>Inspirational<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\r\n\t<!-- PANEL START -->\r\n\t<div class=\"panel span9\" id=\"p1033\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<p class=\"extra\">[expopluslink]<\/p>\r\n\t\t\t<p class=\"track\">Panel 4<br \/>Analytics &#038; Data <img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions finden teilweise oder ganz auf englisch statt.\" width=\"20\"\/><\/p>\r\n\t\t\t<h3 class=\"title\">Awesome Updates to Google Analytics Remarketing<\/h3>\r\n\t\t\t<p class=\"description\">\r\nJustin Cutroni, one of the most influential Google Analysts worldwide will show you awesome updates to Google Analytics Remarketing. We can&#8217;t say anymore now, but if remarketing is your topic, this session is not to be missed!\r\n\t\t\t<\/p>\r\n\t\t\t<p class=\"speaker\">\r\nModerator:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#126\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_126\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/126.jpeg?d=1695807126\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#126\" class=\"smallSpeakerLink\"><strong>Pascal Fantou<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Global Digital Growth & Strategy<\/i>, Miele X<\/span><\/span>\r\nSpeaker:<br \/>\r\n<span class=\"Speaker\"><a href=\"\/en\/muenchen2014\/referenten\/#2576\" class=\"smallSpeakerLink\"><img class=\"small_speaker_image\" id=\"speaker_2576\" src=\"https:\/\/stuff.risingmedia.eu\/images\/speaker\/2576.jpg?d=1777285677\" align=\"left\" height=\"20\" width=\"20\" border=\"0\" \/><\/a><a href=\"\/en\/muenchen2014\/referenten\/#2576\" class=\"smallSpeakerLink\"><strong>Justin Cutroni<\/strong><\/a><span class=\"jobinesmall\"><i class=\"visible-desktop\">, Consultant, Author, and Analytics Advocate<\/i>, Google<\/span><\/span>\t\t\t\r\n\t\t\t<\/p>\t\t\t\t\t\t\r\n\t\t\t<p class=\"room\">Room: Saal 3<\/p>\r\n\t\t\t<p class=\"focus\">Focus: tba<\/p>\r\n\t\t\t<p class=\"level\">Level: tba<\/p>\r\n\t\t\t<p class=\"tags\"><span>All<\/span><span>SEA<\/span><span>Inhouse<\/span><span>Agency<\/span><span>Tactical \/ Hands On<\/span><span>Inspirational<\/span><\/p>\r\n\t\t<\/div>\t\r\n\t<\/div>\t\r\n\t<!-- PANEL END -->\r\n\t\t\r\n<\/div>\r\n<!-- SESSIONS END -->\r\n\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1830\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t6.30 pm\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1035\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\tEnd of Day 1\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n\r\n<!-- BREAK START -->\r\n<div class=\"sessions span9\">\r\n\t<div class=\"time span9\" id=\"1-1900\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t7.00 pm\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n\t\r\n\t<div class=\"break span9\" id=\"p1036\">\r\n\t\t<div class=\"inhalt\">\r\n\t\t\t<a href=\"\/en\/muenchen2014\/party\/\">SMX After Dark Party<\/a>\r\n\t\t<\/div><!-- \/.inhalt -->\r\n\t<\/div><!-- \/.time -->\r\n<\/div><!-- \/.sessions -->\r\n<!-- BREAK END -->\r\n\r\n<\/div><!-- \/.agendaResponsiv -->\r\n\r\n<div style=\"clear: both;\"><\/div>\r\n\r\n<\/div>\r\n\r\n<p>\r\n\r\n\r\n<img src=\"http:\/\/predictiveanalyticsworld.de\/_images\/union-jack.jpg\" alt=\"Sessions are partially or completely in English.\" width=\"20\"\/> Sessions are partially or completely in English.<br \/>\r\n\r\n<p>\r\n\r\n<hr \/>\r\n\r\n<ul class=\"nav nav-pills\">\r\n  <li class=\"\"><a href=\"https:\/\/smxmuenchen.de\/en\/muenchen2014\/programm\/\">Agenda Overview<\/a><\/li>\r\n  <li class=\"disabled\"><a href=\"https:\/\/smxmuenchen.de\/en\/muenchen2014\/tag-1\/\">All English Sessions &#8211; Day 1<\/a><\/li> \r\n  <li class=\"\"><a href=\"https:\/\/smxmuenchen.de\/en\/muenchen2014\/tag-2\/\">All English Sessions &#8211; Day 2<\/a><\/li>\r\n  <li class=\"\"><a href=\"https:\/\/smxmuenchen.de\/en\/muenchen2014\/workshops\/\">Workshops<\/a><\/li>\r\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>SMX MunichMarch 25-26, 2014 &#8211; ICM \u2013 International Congress Center Munich Agenda Overview All English Sessions &#8211; Day 1 All English Sessions &#8211; Day 2 Workshops Day 1 &#8211; Tuesday, March 25, 2014 08.00 am Registration \/ Welcome Coffee 09.00 am [expopluslink] Morning Keynote &#8211; Rand Fishkin: Opening and Keynote: <a class=\"\" href=\"https:\/\/smxmuenchen.risingmedia.eu\/en\/muenchen2014\/tag-1\/\">&hellip;&nbsp;Read More<\/a><\/p>\n","protected":false},"author":10,"featured_media":0,"parent":6674,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages\/7254"}],"collection":[{"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/comments?post=7254"}],"version-history":[{"count":145,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages\/7254\/revisions"}],"predecessor-version":[{"id":9581,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages\/7254\/revisions\/9581"}],"up":[{"embeddable":true,"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/pages\/6674"}],"wp:attachment":[{"href":"https:\/\/smxmuenchen.risingmedia.eu\/en\/wp-json\/wp\/v2\/media?parent=7254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}